Macmillan Science and Education

Macmillan Science and Education is the new name for the organisation behind some of the most famous brands in academic research and learning including Nature, Scientific American and Macmillan Education.

Brandguild worked with them to develop their vision and values and then to launch and implement a new brand identity and communication style designed to helped them attract new talent to the organisation and transform the world of learning and discovery for their customers.

Working with their in-house design teams we then applied the brand idea and visual style to their new head office and created guidelines for its application around the world.